Blyk has been live in the UK for four months now and we are well on track to hit 100,000 members in our first year of operations. This will make us a significant high-growth youth media in the UK.
I'm truly excited about two announcements today from the Blyk team:
First, Blyk announced its expansion to the Dutch market. Blyk will use Vodafone Netherlands as its host operator. From a marketing industry perspective the Netherlands is an incredibly creative and dynamic market, so it is a perfect fit for an innovative interactive media like Blyk. Blyk will launch in the Netherlands in the second half of 2008. Other European markets are under discussions and details will be released later.
Second, Blyk announced new investors Goldman Sachs and Industrial and Financial Investments Company (IFIC), who will join a roster that includes Sofinnova Partners and a number of private investors.
For more on the Blyk model and user experience you can watch this video: All About Blyk (mobuzz.tv).
Good luck with the roll out in The Netherlands. I suggest you check out www.ben.nl a former fighter operator that was embedded in T-Mobile Netherlands and now re-entered the Dutch market with its old brand after approx. five years. Ben (meaning 'am' as in to be) could be capable of doing stuff like Blyk.
Kees Winkel
Posted by: Kees Winkel | February 26, 2008 at 04:05 PM